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Luis Araujo is a Portugese Designer based in London. His most recent project The Masquerade takes an ingenious look at the human condition. Through multi-layered images The Masquerade documents the puzzlement, beauty and contradiction of the mind – becoming something that is instantly relatable.

His next show ‘Art In Mind’ takes place at the Brick Lane Gallery and is sure to be an unremitting success. Visit his facebook event group to get involved.

Written by MattBaines

April 21, 2011 at 10:12 am

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Luis Araujo is a Portugese Designer based in London. His most recent project The Masquerade takes an ingenious look at the human condition. Through multi-layered images The Masquerade documents the puzzlement, beauty and contradiction of the mind – becoming something that is instantly relatable.

His next show ‘Art In Mind’ takes place at the Brick Lane Gallery and is sure to be an unremitting success. Visit his facebook event group to get involved.

Written by MattBaines

April 21, 2011 at 10:06 am

Posted in Uncategorized

Mind The Art

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Luis Araujo is a Portugese Designer based in London. His most recent project The Masquerade takes an ingenious look at the human condition. Through multi-layered images The Masquerade documents the puzzlement, beauty and contradiction of the mind – becoming something that is instantly relatable.

His next show ‘Art In Mind’ takes place at the Brick Lane Gallery and is sure to be an unremitting success. Visit his facebook event group to get involved.

Written by MattBaines

April 21, 2011 at 9:49 am

Posted in Uncategorized

Mind The Art

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Luis Araujo is a Portugese Designer based in London. His next show ‘Art In Mind’ takes place at the Brick Lane Gallery and is sure to be an unremitting success. Visit his Facebook group and get involved or view more of his art.

Written by MattBaines

April 21, 2011 at 9:17 am

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Jef I. Richards once famously said “Creative without strategy is called art, Creative with strategy is called advertising” and there is surely no finer example of artistic work in advertising than this dazzling mobile phone ad. But is it art, advertising or both?

The catchy slogan ‘touch wood’ simultaneously exposes the advert’s true identity whilst changing viewers perceptions – what was an interesting piece of art morphs into an interesting marketing idea. Take the phone/slogan away and you’re left with something exciting, renewing and fulfilling; arguably the immediate purpose which both art and Creative Advertising share.

It’s like Honda cogs only better.

 

Written by MattBaines

April 11, 2011 at 12:52 pm

Posted in Uncategorized

The Horse Whisperer

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My mum is a horse person, as in she likes horses not she has horse like features. She loves everything there is to love about horses; she finds them intelligent, interesting and defends them with great volition when anyone dares to doubt their charm. I am decidedly a non-horse person, as in I can’t see their charm or intelligence and find them far less interesting than, say, my dog Sparky, who is endless fun. being a non-horse person I can pass-off my mother talking in a loving voice to the horse as normal horsey business. However, when she starts creating mini tomes of dialogue between her and the dog, I have to question her sanity or at least her mental state. I can relate to Sparky, she’s a character, sure, but I know she can’t talk to me no matter how much I’d like her to, so trying seems like inevitable disappointment. My mother doesn’t feel the same.

Having pinned this peculiarity down to an eccentricity on my mother’s part I rarely thought about it until this morning when, roused from a deep slumber, I heard similar discussions in a far-away and angry tone. I crawled to the window and peered from behind my curtains. In the hazy dark of a cold Chipping morning I could see my parent’s next door neighbour shouting at her horse to ‘straighten up’ and ‘keep in line’. After about 2 minutes of barking orders she suddenly calmed down and in a soft congratulatory voice said ‘see you can do it when you try, can’t you?’ before pausing, I suspect waiting for a reply, and saying in conclusion ‘You’re a good horse but why can’t you do that all the time?’.

Having experienced a similar pattern of deterioration with my mother I can see that these are the early signs of another horse person going mad. When she realises the horse can ‘neigh’ talk back perhaps she too will delve into the murky world of ventriloquism. And conceivably one of her kids will be writing a similar blog this time next year. Got to love the countryside!!

Written by MattBaines

February 26, 2011 at 5:10 pm

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The Beginning Continued…

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The decision has been made. The wheels are in motion. But doubt remains like a terrible ghost. And worries manifest themselves in my shaking hands. If I start a blog with all my inner most ‘commical’ thoughts perhaps people will never employ me to write about serious things like busses and the state of the sewer system in downtown (Chorlton) Manchester. I worry for hours that if my intended audience (anyone with time to waste and a will to read through mush that children would be ashamed of writing, and not the clever kind of children, children who do homework on their chest with Alphabetti Spaghetti then whine when a pigeon flies through the window and attacks my tiny body…that didn’t happen to me, or anyone I know.) were to stumble upon this blog I would be immediately black listed as a nothing writer with less talent than a piece of boiled celery.

Celery has potential but no talent. It has potential to be a tasty dishhttp://recipes.lovetoknow.com/wiki/Guinea_Hen_With_Beets_And_Celery_Recipe, and a healthy dish, (presumably, though I have no research with which to inject steroids into this claim) but talent, no sir, it has none. All it can do is grow and transform, its path is inevitable and dull. By changing it into something more than celery its potential is unlocked and then eaten. Celery, therefore, is no more than a tasty addition to our life, each stick of celery is similar and their path through life is simple.

What was I talking about, ah yes, the reason for diving headlong into my first blog article. Well, I soon realised that if I only write quasi serious articles, my blog will be nothing more than tedious opinion and my dream of becoming a freelance comedy TV scriptwriter will never come to fruition, unless I wrote views with a comedic angle. Which is an idea, but one I shall not be pursuing. This is my third blog. It’s insane. It would be more insane if I carried on shooting the shit when I have less than nothing to say.

Written by MattBaines

February 22, 2011 at 10:17 pm

Posted in Uncategorized

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